HIMSS
Global Health & Conference Exhibition
The Healthcare Information and Management Systems Society (HIMSS) aspired to take its Global Health Conference & Exhibition to the next level.
But how do you take an event that is already well-known and well attended and create a next-level experience?
Here’s how:
- Provide a more personalized, emotional connection with attendees through technology
- Present HIMSS as a technologically advanced event (after all, this is a tech show!)
- Drive sustainability goals (reduce printed signs by 75%)
- Boost the value of the attendee journey and sponsorships
See how the HIMSS + Freeman partnership made it all happen.